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The Architect's Newspaper — "SITU unveils their modular and reconfigurable space for Turntable Lab"

June 15th 2017

Architect's Newspaper delves into SITU's work with Turntable Lab, a retail outlet for a worldwide community of music-lovers.

Read the full article here.

"Despite the recent resurgence in vinyl record sales, brick-and-mortar music retail remains a challenging business. New York City’s Turntable Lab—which sells vinyl, high-end audiophile equipment, and merchandise, catering to professional DJs and casual listeners alike—had successfully graduated from its small starting location near the Cooper Union to a larger, 1,200-square-foot space nearby. But Turntable’s owners knew their store needed to be nimble to survive. “Products always change…how you display things, where you might need to move things around. Maximum flexibility was what we were shooting for,” said Turntable Lab partner David Azzoni. The new store required that adaptability, but the owners didn’t want to lose the gritty basement feel of the old location.

They turned to Brooklyn-based interdisciplinary firm SITU...."